Official Program

World Dairy Expo 2008 Official Program Advertising Information

For the tenth consecutive year, Dairy Today will produce the Official World Dairy Expo program. Filled with interesting information on the Show, the Official World Dairy Expo program will also contain all commercial exhibitor listings and booth locations.

In addition to being distributed to Dairy Today’s superior circulation prior to the Show, the Official World Dairy Expo program will also be distributed to visitors at World Dairy Expo. The Official World Dairy Expo program is a great opportunity for promotion by exhibitors before, during and after World Dairy Expo.

Pre-Show Exposure
The Official World Dairy Expo program will appear prior to the show, in the August issue of Dairy Today. Mailed to approximately 50,000+ dairy producers (minimum 100 head of dairy cattle), distribution of the Official Program in the August issue of Dairy Today enables producers who attend the show to plan their visits in advance. By advertising in the Official World Dairy Expo program, you will ensure that your company’s promotional message is seen by the thousands of Dairy Today subscribers planning to attend the show.

On Site
In addition to being distributed in the August issue of Dairy Today, the Official World Dairy Expo program is also the only program handed out at the front gates and distributed on the Alliant Energy Center grounds during World Dairy Expo. This added layer of distribution ensures that show attendees will see your company’s advertisement. Better yet, there is no additional charge for this added exposure!

Audience Statistics
Total circulation for the Official World Dairy Expo program is approximately 75,000. The Official World Dairy Expo program, published in the August issue of Dairy Today, will provide advertisers access to a national circulation base of approximately 50,000+ qualified dairy producers. In addition, the Official World Dairy Expo program will be distributed to another 25,000 attendees at World Dairy Expo

Be sure to take advantage of the terrific promotional opportunities in the Official World Dairy Expo 2008 Program. Call today to reserve your advertising space!

For more information please contact your Dairy Today Representative.

Sue Lee
National Accounts Manager
1600 Genessee St., Suite 328
Kansas City, MO 64102
Phone: 816-889-9401
Fax: 816-889-9404
slee@farmjournal.com

Lori Lulich
National Accounts Manager
N2091 Franke Road
Lyndon Station, WI 53944
Phone: 608-666-2407
Fax: 608-666-2415
llulich@farmjournal.com